The Real Packaging Design

THE REAL has fast grown as a recognised brand in supermarkets across Australia. With a heritage in wholesome farm-grown ingredients prepared to traditional recipes, the range now incorporates soups, risottos, hot pots and artisan style, gourmet salads. Brand Marque has been evolving THE REAL brand for 4 years where now, consistency of brand, yet personality of the variants and their story, is brought to life to tempt supermarket consumers nationally across all seasons.

Client: Primo Moraitis Fresh
Category: Packaging